
People on the move need services, information and entertainment that can keep up with them. With access to mobile services, decisions and interactions can happen here and now.
You're in a taxi and want to find out the nearest Italian restaurant to you. You call up one of the mobile directories and find out what's available in either Bangkok, Pattaya or Ko Chang: you have your credit card stolen, you can phone the police and report its loss; you have an accident, you can locate a hospital; in fact, you can make a direct call to any of the following:
- Accommodation by area
- Restaurants by food type
- Car rental companies
- Credit card issuers
- Private and public hospitals, police and fire services
- Train terminals and bus stations
- You can even read the news
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