Essential Blogging Tools
Wednesday June 21st 2006, 2:43 pm
Filed under: SEO

Feed Reader
The best way to learn about blogs and blogging is to read, or at least scan, lots of blogs. One of the wonders of blogs is that you can have every new post from every blog you want to read delivered to your desktop or to online location via RSS, so you can easily read and scan the posts of many blogs in a very short time. Newsgator is a good online choice for feed reading and also has a version that integrates with Outlook. You can also use a free online service known as Bloglines.

Subscriber Centre
You need to make it easy for your blog visitors to subscribe to your blog’s RSS feed — so they can read your blog in their favorite feed reader. The best way to do this is to go to FeedBurner and burn your own RSS feed there and use the tools they provide to set up automatic subscriber links so people who want to use Bloglines, Google Reader, MyYahoo or Pluck, for instance, can click on one button to subscribe.

Email Subscription Option
A lot of people will never get the whole feed thing, but everyone gets email. Create an option for people to subscribe by giving you their email address — they will simply receive your blog posts like an email message. FeedBurner offers this service for free. FeedBlitz is another option or, if you already have an autoresponder email list service they may offer this service.

Blog and RSS directories
There are hundreds of blog and RSS directories and getting listed in many can be a good thing. I use a piece of software called RSS Submit, but you can also submit your blog and feed by hand via our submissions list.

Ping Service
Pinging is a term used for letting the various blog and RSS directories know when you have posted new content. Again, FeedBurner offers this as an automatic option called PingShot and you should activate it. PingGoat and Ping O Matic are other options but they require that you visit and update your record each time you post new content.

Bookmark Manager
As you surf around the web or hop from blog to blog you may find sites that you want to point out to your readers. Online bookmark managers allow you to bookmark and categorize web and blog pages as you collect them and are a great tool for managing all of the stuff you find on the web. You can use del.icio.us but BlinkList does a fine job as well.

Republish Your Feed Headlines
The ability to republish your blog posts on other web pages, sites you own or sites of strategic partners is a great way to expose folks to your blog content. One more time we turn to FeedBurner for a painless way to republish your blog post to any web page you choose with something they call BuzzBoost.

Essential Blogging Tools

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How to use RSS
Wednesday June 21st 2006, 2:42 pm
Filed under: SEO

How do I start using RSS feeds?
The first thing you need is something called a news reader. This is software that checks RSS feeds and lets you read any new articles that have been added to them. There are many different versions, some of which are accessed using a browser, and some of which are downloadable applications.

Browser-based news readers let you catch up with your RSS feed subscriptions from any computer, whereas downloadable applications let you store them on your main computer, in the same way that you either download your e-mail using Outlook, or keep it on a web-based service like Yahoo!.

Once you have chosen a news reader, all you have to do is to decide what content you want to receive in your news reader, by finding and subscribing to the relevant RSS feeds. For example, if you would like the latest financial news stories, simply visit www.ft.com and you will notice an RSS button. This will lead you to a page that lists a number of different financial news feeds. Simply copy and paste the url into your news reader and the feed will then be displayed in plain text.

News Readers
A list of a few popular news readers are: Bloglines, My Yahoo!, Plus Pluck, NewsGator, Newz Crawler, FeedDemon and Newsfire.

Using RapidFeeds
You can also add content to your own site by signing up at www.rapidfeeds.com for free. Add all the RSS feeds you want to read into MySite. Then, after adjusting the settings — including colour, column width, display descriptions and number of stories, copy and paste the resulting code into your web page in the programming language of you choice.

Submitting Your RSS Feeds
By submitting your RSS feeds and blogs to well-established directories that will boost your site’s traffic tremendously, click here.